Discover "A"

A is a leading weekly magazine among italian periodicals.

Edited by RCS Mediagroup (Rizzoli Corriere della Sera), the second most important publishing company in Europe, A is directed by Maria Latella.

RCS issue a long list of publications ranging from newspapers to books in Italy and Spain (Recoletos group), besides its presence in the Italian broadcasting as owner of the radio stations 105, RMC and virgin in Italy togheter with Radio Marca in Spain.
In 2008 RCS increases its multimedia presence giving the starting at two new platform: AtCasa.it and leiweb.it, the RCS website dedicated to women. RCS Mediagroup spreads also its presence into SKY world: next to Jimmi, YachtSail, Caccia e Pesca and Mototv, on 25 january 2009 it appears LEItv, the new channel dedicated to women.
Among the magazines there are Corriere della Sera in Italy and, as shareholder, El Mundo in Spain. Other publications include weekly and monthly magazines dealing with current events, culture, travel, fashion and beauty; publication of books by Rizzoli Libri in Italy and Flammarion in France.

Our magazine has a long history: The first issue, with the name Lei, dates back to 1933. Later, in 1939 the name was changed into Annabella and only recently, in 1990, it was called Anna. In 2006 after a new restyling the magazine kept the name Anna but pointing out the initial of its name. From there we come today to A to set a new point of view according to a new target, more curious and international.

A is a high-class women's weekly (and not only women's), whose quality levels and image contents are particularly high - typical of the "contract" it has with reference users.

The main sections of the magazine are:
• Current Affairs: the new and extensive agenda 'What's on' is the magazine's quick and sturdy link with the internal and international events of the week. For the first time political issue are dealt with an informal and easy language, easy to understand.
• Celebrities: not just gossip. Celebrities in the magazine are rather considered as subjects,or stylish icons. This section operates also as guideline for the development of several parts of the magazine.
• Fashion, Beauty and Style: This is the magazine's heart and soul, high level, self-confident and self-aware.
• Wellbeing means quality: the magazine is the result of accurate journalism from our team, precious contributions of our fashion director Sciascia Gambaccini , with very refined tasteful graphic and picture editing also thanks to the important contribute of our art director Giovanni Carrieri Russo with his US No11 Studio.

"A" always strives to be captivating. In terms of marketing, the quality of journalism that the editor-in-chief, Maria Latella, and co-director, Simona Tedesco have imposed, brings to the satisfaction of the different targets ensuring good sales.

The target readers of A are women -and men - between the age of 25 and 45: young singles, who neither work nor has a family; woman managers, who only work and the multitask woman, desperately trying to do both.

Some figures: 207,000 copies sold (ADS data, year-end 2008). First edition issued in May 2006.

"A" Covers